Here’s a complete rundown of all my upcoming public events and travels.

How To Do Great Customer Interviews
Mar 14 @ 9:00 am – 12:00 pm

View Full Details on the O’Reilly Website

Customers often can’t accurately tell us what they really want. But you can learn the tried-and-true interview tactics that reveal how prospective customers are behaving today and what drives them to choose – or not choose – your product.

Lean Startup Night in Copenhagen – via Zoom
Apr 11 @ 6:00 pm – 8:30 pm


On the evening of April 11 in Copenhagen, the topic for the Lean Startup Night presented by SingularityU Nordic will be Customer Development. Although I wish I could be there in person, I’m excited to be giving the keynote talk via Zoom!

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Cindy in Johannesburg, South Africa
Apr 16 – Apr 18 all-day

I’m very excited to be headed to South Africa for the first time!

I may have some additional availability while I am in Johannesburg, and I’m interested in making the most of the opportunity to learn as much as I can about technology & innovation in Africa while connecting with local companies, organizations, and entrepreneurs.

Please contact me if you may see a potential fit for:

  • A site visit (esp. if you currently use or are considering Microsoft Azure or cloud developer / DevOps tools)
  • A private workshop for your company / organization on Lean Customer Development, enterprise innovation, etc.
  • An intro meeting with local startup groups, accelerators, entrepreneurs, etc.
  • A pro-bono talk for local non-profit organizations working to further women and/or minorities in technology in South Africa and across the continent.

Stay tuned for more information on my trip. You can also follow my journey on Twitter or Instagram.

Customer Research for Product Managers
Apr 27 @ 10:00 am – 12:00 pm

View Full Details on the O’Reilly Website

You know research is important for de-risking your product decisions, but between building a product and keeping your early customers happy, how do you find the time? Cindy Alvarez shares scrappy techniques for continuing to learn from customers and validate your assumptions without investing a lot of time or money. In this hands-on two-hour course, you’ll learn how to use customer support and feedback channels to provoke research, arm your sales and customer success teams with research tactics, and figure out which feature requests you should build (and which you can ignore). You’ll also get a good idea of which customers you should focus on and what questions you should ask them.


Cindy in Madrid, Spain
May 4 – May 6 all-day

I am headed to Madrid, Spain on May 4-6 for a private event / workshop! While I’m going to have limited time on the ground, but please don’t hesitate to contact me if there may be an opportunity to connect in person while I’m in town.

Stay tuned for more information on my trip. You can also follow my journey Twitter or Instagram.

Microsoft Build 2018 Developer Conference session
May 9 all-day

I’m looking forward to presenting a session at Build 2018 on May 9!

Stay tuned for more information.

Learn More about Microsoft Build 2018

Mind the Product San Francisco 2018 Conference #mtpcon
Jul 16 – Jul 17 all-day

I’ll be speaking at Mind the Product Conference in San Francisco July 16-17.

Visit the Event Website for Complete Details

Mind the Product returns to Davies Symphony Hall in San Francisco on July 16-17 and promises to be one of our best product conferences yet, with a leadership forum, more workshops, more networking events around the conference, and more fun than ever before. As always the core of the conference is our line-up of amazing speakers, and the insights and stories they bring to the conference is what starts all those conversations.