Comments on: What’s Your Technology Zeitgeist? http://www.cindyalvarez.com/execution/whats-technology-zeitgeist Better products and product management through constant iteration and stronger communication. Wed, 01 Feb 2012 18:04:45 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: Cindy http://www.cindyalvarez.com/execution/whats-technology-zeitgeist/comment-page-1/#comment-51552 Cindy Thu, 18 Feb 2010 11:42:28 +0000 http://www.cindyalvarez.com/?p=355#comment-51552 David, that's a great point, and one I should've added because I've experienced it myself! <br><br>At Yodlee, the early products were absolutely based around the idea that our average consumer was an early-adopter, "financial hobbyist" type. <br><br>User testing gave us an early tip-off that the balance was shifting towards more early-mainstream customers wanting to manage finances online. It allowed us to have our product suite redesigned and ready when the analyst press started reporting on the same trends a year later. David, that's a great point, and one I should've added because I've experienced it myself!

At Yodlee, the early products were absolutely based around the idea that our average consumer was an early-adopter, “financial hobbyist” type.

User testing gave us an early tip-off that the balance was shifting towards more early-mainstream customers wanting to manage finances online. It allowed us to have our product suite redesigned and ready when the analyst press started reporting on the same trends a year later.

]]> By: Cindy http://www.cindyalvarez.com/execution/whats-technology-zeitgeist/comment-page-1/#comment-45047 Cindy Wed, 03 Jun 2009 18:25:08 +0000 http://www.cindyalvarez.com/?p=355#comment-45047 David, that's a great point, and one I should've added because I've experienced it myself! At Yodlee, the early products were absolutely based around the idea that our average consumer was an early-adopter, "financial hobbyist" type. User testing gave us an early tip-off that the balance was shifting towards more early-mainstream customers wanting to manage finances online. It allowed us to have our product suite redesigned and ready when the analyst press started reporting on the same trends a year later. David, that’s a great point, and one I should’ve added because I’ve experienced it myself!

At Yodlee, the early products were absolutely based around the idea that our average consumer was an early-adopter, “financial hobbyist” type.

User testing gave us an early tip-off that the balance was shifting towards more early-mainstream customers wanting to manage finances online. It allowed us to have our product suite redesigned and ready when the analyst press started reporting on the same trends a year later.

]]> By: David Locke http://www.cindyalvarez.com/execution/whats-technology-zeitgeist/comment-page-1/#comment-45043 David Locke Wed, 03 Jun 2009 17:48:54 +0000 http://www.cindyalvarez.com/?p=355#comment-45043 I'm always going to ask when will or did we hit the late market. Since SaaS/consumer goes directly to that market, you might not have to ask. It's a significant issue, because I need a new radical technology coming through my pipeline when that happens. If I don't my company will die. That radical technology can't be sold to my current market, full of pragmatists, so my product managers would be blind to those opportunities. Look far away and ask how all those state of the art technologies could eventually contribute to your value chain. I’m always going to ask when will or did we hit the late market. Since SaaS/consumer goes directly to that market, you might not have to ask.

It’s a significant issue, because I need a new radical technology coming through my pipeline when that happens. If I don’t my company will die.

That radical technology can’t be sold to my current market, full of pragmatists, so my product managers would be blind to those opportunities. Look far away and ask how all those state of the art technologies could eventually contribute to your value chain.

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